RIMOWA Storefront Interactive Design - Experiential Design

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RIMOWA Storefront Interactive Design

Designing a storefront for RIMOWA at South Coast Plaza to represent the message of "a brand new case is just the beginning."

Type

Experiential Design

Role

Experiential Designer Interaction Designer

Deliverables

3D Renderings Motion Graphic

Year

2024

Collaboration

Personal

The Goal

Designing an interactive storefront that tells a brand story, "A BRAND NEW CASE IS JUST THE BEGINNING"

Designing an interactive storefront that tells a brand story, "A BRAND NEW CASE IS JUST THE BEGINNING"

Channeling RIMOWA's spirit and designing the excitement of every new encounter that follows

Channeling RIMOWA's spirit and designing the excitement of every new encounter that follows

Research

RIMOWA's sophisticated & futuristic branding

RIMOWA's sophisticated & futuristic branding

I visited the store at South Coast Plaza. I learned about RIMOWA's branding and worldview. The store space, the lighting, and the shelf materials were integrated with RIMOWA's brand.

I visited the store at South Coast Plaza. I learned about RIMOWA's branding and worldview. The store space, the lighting, and the shelf materials were integrated with RIMOWA's brand.

Inspiration

The Life Starts From an Egg Shell

The Life Starts From an Egg Shell

Drawing inspiration from the moment of hatching—the very inception of life’s journey—I seek to express RIMOWA’s statement: "Engineer for Life."

Drawing inspiration from the moment of hatching—the very inception of life’s journey—I seek to express RIMOWA’s statement: "Engineer for Life."

My Idea

Express the moment of excitement of the beginning of life

Express the moment of excitement of the beginning of life

Excution

The light shines through, the shell opens when a person passes by

The light shines through, the shell opens when a person passes by

Behind The Scene

More Work

Engawa Installation Design

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Installation

Engawa Installation Design

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Installation

Nagaoka Fireworks Festival

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Branding

Nagaoka Fireworks Festival

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Branding

iiné Kit Packaging

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Packaging Design

iiné Kit Packaging

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Packaging Design

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